Since 1980, I have been an independent designer and have created a huge array of graphic marketing and design materials for products and services. Designs are developed to fit the customer's market and budget with heavy emphasis on the customer's ideas and aims. I have worked with several of America's biggest corporations, but I regularly work with tiny start-up firms with modest budgets.
Services
Some will say image is everything. But we say, your logo image is the beginning of everything you want to say about your company. The first impression that you make with your corporate image has a dramatic effect on how people view your company. Your logo design says that you know what you stand for and how you want to communicate it.
The graphics on your bag package design, cardboard package design or label package design are critical ways you sell. They are your silent salesperson. Many things go into making a product successful, but it starts with exciting product graphics, a clear descriptive name, great features headlines and sell copy.
Marketing materials are the backbone to your marketing plan. It is tempting for companies these days to have someone insider their company to learn graphic software so they can do their print materials. In some cases this can be an economical approach for getting the materials completed, but is it effective?
The entire marketing approach on the web is changing rapidly. Not only do you need a good looking website, but you need to take additional steps to be seen by search engines and your customers. For instance, it is becoming more important for all sizes of companies to have a blog that gives regularly updated information and have a specialist who can get back links, add your company to online directories and write articles for online ezimes.
These days the word advertising can be defined in many different ways. It can be traditional print approaches like magazine ads, newspaper ads, television ads, flyers, and outdoor boards, but today it includes online web advertising as well. Graphic design, photography, illustrations and more are great tools that we can develop for you exclusive use.
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